If the scratch is not deep, it can be made almost invisible after polishing. If you are not comfortable trying out this DIY solution, take your Apple Watch to a watch repair shop, as Apple does not currently provide an Apple Watch polishing service or repair cosmetic scratches.
Can scratches on watch be removed?
Finding a scratch on the surface of your watch face can be disappointing! Luckily, most scratches can be easily removed with a bit of polish and a soft buffing cloth. ... If the scratch it too deep, or if your watch crystal contains a crack, you might want to consider replacing the watch crystal.