If you tap to Edit Profile, you'll find "Category" under "Public Business Information." There, you can choose a new category. If you don't see one that fits under the suggested categories, start typing to search for a category that matches your business.Dec 3, 2019
Does category matter on Instagram?
Instagram business categories are important because they help people to find your business. They do this by telling Instagram's search algorithm to display your business when people search for businesses in your niche and area.
What does Instagram category do?
Just like hashtags, an Instagram business category helps you connect with the right people. It immediately tells people what you do and encourages prospective followers to check out your Instagram posts. However, choosing the best category can be confusing.Sep 3, 2020
What Instagram category should I use?
- Think about how customers describe your business. Choose a category that meshes well with how your customers are already talking about you.
- Take a few minutes to search.
- Update your category if your business changes.
Which Instagram category is most popular?
Share of Instagram influencers worldwide 2020, by category Lifestyle was the most popular category covered by Instagram influencers that year, at an 11.59-percent share.
What are the categories in Instagram?
- Advertising/Marketing.
- Agriculture.
- Arts and Entertainment.
- Automotive, Aircraft and Boat.
- Beauty, Cosmetic and Personal Care.
- Commercial and Industrial.
- Education.
- Finance.
How do I categorize my Instagram account?
Tap Edit Profile. Under Public Business Information, you can edit the following: the Page your Instagram professional account is connected to, Business Category, and Business contact info. You also have the option to display or hide your business category and contact information on your profile.
How many categories does Instagram have?
There are three types of Instagram accounts, organized into two categories: personal and professional. Let's start with personal accounts, which are geared toward—you guessed it— personal use. As such, this account type has no analytics or API access.