- Think about what you want the name to convey. ...
- Brainstorm possible names. ...
- Keep the name short, simple, easy to write, and easy to remember. ...
- Avoid names that are too narrow or too literal. ...
- Avoid decisions by committee, but be sure to test your name with others. ...
- Avoid plain words.
How do I choose a graphic design name?
- Universal: this means the brand name makes sense across different languages.
- Easy to pronounce: you want your graphic design name to be easy to find and remember.
- Meaningful: It communicates your brand essence, conjures an image, and cultivates a positive emotional connection.
- Distinctive: It is unique, memorable, and stands out from your competitors.
- Accessible: People can easily interpret it, say it, spell it, or Google it.