In the simplest terms, a digital asset is content that's stored digitally. That could mean images, photos, videos, files containing text, spreadsheets, or slide decks.
How many types of digital assets are there?
The six types of digital assets. For most organizations, there are six relevant categories of digital assets. Some of these include subcategories, but it's most useful to think of six primary types.2021-07-08
What is a digital asset called?
In the simplest terms, a digital asset is content that's stored digitally. That could mean images, photos, videos, files containing text, spreadsheets, or slide decks. ... Plain-text files (such as Notepad files) Graphics (such as logos and other brand assets) HTML documents (and associated files, such as CSS)
How are digital assets used in media?
Put simply, the key lies in whether the file adds value to the company. For example, if an image from a photoshoot is used in a social media campaign that raises awareness of an upcoming event and drives registration, that image would be considered a digital asset.