To build up this reputation, you need to warm up the IP. You can do this one of two ways: Manually or automatically. When you warm up manually, you set hourly/daily sending limits in your system and slowly ramp up as you go. Alternatively, you can use Mailgun's automated IP warmup which takes that work off your hands.12 May 2021
What is domain warmup?
IP/domain warm-up definition IP/domain warming is the process of methodically adding email volume to a new IP address, gradually, over several days or weeks. Gradually “warming” up the IP/domain establishes a positive sending reputation with mailbox providers.11 Mar 2021
What is an email warm up?
Email warm up (also known as IP warming) is a process that involves a gradual increase of your email sending volume. In order to build a good reputation, your email address needs to be warmed up. A warmed up address is one that has been sending and receiving messages regularly.22 Aug 2019
How long does it take to warm up a new domain?
30 to 90 days
What is email domain warming?
Warming up an email domain consists in gradually increasing the volume sent per day from this domain or email address and generating engagement to raise your sending reputation and show you're a good sender to the inbox providers and spam filters.