FreshIQ™ advanced odor protection technology attacks the odor-causing bacteria in your clothing that causes your underwear and socks to smell — so now you can feel fresh all day. X-Temp™ technology is designed to adapt to your temperature and activity to keep you cool and dry for all day comfort.
What is Hanes FreshIQ technology?
Hanes, Winston-Salem, N.C., has launched FreshIQ advanced odor-protection technology across its men's underwear, socks, T-shirts and fleece products. FreshIQ is an antimicrobial finish that physically inhibits bacterial growth. ... Hanes' FreshIQ products offer consumers a “smarter way to stay fresh.”23 nov 2016
What is Hanes IQ?
FreshIQ is an antimicrobial finish that physically inhibits bacteria growth. Textiles naturally aid in the growth of bacteria by providing nutrients, and odor is a byproduct of bacterial growth during the time period in which the product is worn.7 nov 2016
How does Hanes FreshIQ work?
Jamie Wallis: FreshIQ attacks odor-causing bacteria in clothing that causes underwear and socks to smell. It is an antimicrobial finish that physically inhibits bacteria growth. ... They want apparel that they can wear with confidence throughout the day.23 nov 2016
What is FreshIQ Advanced Odor Protection technology?
FreshIQ advanced odor protection technology targets odor-causing bacteria, thereby reducing unpleasant odors from clothing. Hanesbrands Inc. ... “Consumers want performance features in their everyday apparel. This provides decorators with a new, compelling product to help grow their businesses.”21 feb 2017