What is terminal feedback and what is it?
A feedback terminal is a physical device that is used to collect large amounts of anonymous real-time feedback from customers, employees, travelers, visitors or students.Users can press a button to indicate how satisfied they are with the service provided.This information can be used to analyze and improve the experience.[3]
Customer and employee experience can be measured and improved with feedback terminals.Retail, healthcare, airports, and educational institutions are some of the industries where feedback terminals have been used.
Real-time feedback can be collected from feedback terminals.By collecting real-time feedback in a public restroom, a facilities manager can be notified if the customer experience has dropped below a certain threshold.[7]
Net Promoter Score is a metric which can be used to gauge the loyalty of a company's customers.The Net Promoter Score can be calculated using responses to a question about a customer's experience.It can allow companies to more efficiently categorize customers.
A large amount of data can be collected when compared to traditional surveys, which could potentially register thousands of impressions in a day from a wide range of customers.There is a citation needed.
Measuring people's experience along the customer journey helps business and other organizations understand how people feel about their experiences.The feedback data can be used to make improvements.[9]
Real-time feedback is a major benefit of the feedback terminals.People can use feedback terminals to give feedback after the experience has happened, so the feedback could be more accurate.In addition, the ability to track feedback in real-time enables the organisation to pin-point sudden drops in customer or employee experience and solve problems before they get out of control or too many people get disappointed with their experiences.There is a citation needed.
Customers of some feedback terminals can switch between multiple-choice and smiley questions to get more precise answers.Multiple-choice feedback buttons allow customers to express their opinion on what the company needs to improve.