Computers and Electronics Which is the best makeup set brand? What is the number 1 makeup brand? L'Oréal tops the list, followed by Gillette, Nivea, Guerlain, and Estée Lauder, which make up the top five. They are followed by Pantene, Dove, Clinique, Garnier, and Head & Shoulders - rounding out the top ten.Apr 5, 2021