How to sell an app idea can be done in 6 easy steps.
You are an imaginative kind of person, and you have a creative set of mind.You come up with an idea for an app.The users will love the app and the future product has a strong value proposition.It has good perspectives to monetize.
You think to yourself, that that is a success.There are tons of startups building new apps and big tech companies paying for good ideas.I will sell my idea and make my first million or two.
There are many websites with information about how to sell an app idea.In this post, we will tell you which companies you can sell it to and how to make money from your app idea.
Your app idea is so great that even Apple would be willing to buy it and make a successful product out of it.How do you get in touch with them?You don't know who works at the company.You can contact Apple by going to the website and hitting the button.You are lost at first because there are so many topics to discuss with Apple.After you find an option to leave feedback, you start describing your idea.
The good news is that Apple doesn't accept any ideas.It is officially declared in the Unsolicited Idea Submission Policy and asked not to submit any proposals, materials or works to Apple's employees or contractors.
The Policy states that if you submit an idea, Apple will treat it as its own and will not give you any compensation or reward.If your idea is revolutionary and you submit it to Apple, they can develop it and make it successful, but nobody will ever find out who is the real hero.
The voice assistant Siri was purchased by Apple in 2010.There were rumors that Apple gave up to $200 million to the investors.If you think that your app has the potential to fit into Apple's roadmap, you will need to build high quality and popular product and maybe you'll get lucky to sell it to Apple.
There are 2.5 million apps on the Play store.This store has more apps published than any other store.If you say you have an idea for an app that is unique, it might be a good idea to check the Play Store to see if there is anything similar.
They do not state that they don't accept ideas.Just like Apple, they don't pay for your submitted proposals, but treat them as their own.
If you feel altruistic, you can submit your idea through an online form, but don't expect money in return.
If you want to make money and sell your app to Google, you will need to develop a high-quality app, market it, and make sure they notice it.
A lot of the time, big corporations buy smaller companies to help them compete against each other.Firework is an app that is similar to TikTok.TikTok's format of short 30-second videos made it a favorite platform for younger video creators.A similar app for short videos is being built by Facebook.
To be noticed by any of the big tech guys, the product needs to have the quality to help the corporation fight and beat its rivals.A solution that would help the company improve its products is an option.The Israeli startup, Waze, was purchased by Google.It had 50 million users.There was a chance for users to interact and report on the road and traffic situation in real-time.
It may come as a surprise, but Facebook does not buy app ideas.Whether it is an app, a feature, or some kind of technology, Facebook does not pay for ideas.They will not give money to people who submit offers because they are very open to suggestions from the community.
Facebook buys ready products and they don't necessarily have to be profitable.The latter was not generating revenue when it was acquired by Facebook.It was thought to be worth over $100 billion.According to former Facebook employees, the acquisition was for fighting.
The messaging app, Whatsapp, was acquired by Facebook.Facebook paid $19 billion, taking into account that Whatsapp was famous mostly outside the US and didn't make a lot of money.According to confidential charts revealed by the United Kingdom's Digital, Culture, Media, and Sport (DCMS) parliamentary committee, in the year 2014, Whatsapp was getting more popular and potentially had all the chances to win the battle over Facebook Messenger.
To be purchased by Facebook, your app doesn't have to be related to social networking.There is a very diverse portfolio on Facebook.Facebook bought a virtual reality product.They bought a company that made drones.Video software, fitness, and health monitoring were some of the companies that were acquired.
The purchase of apps is not limited to Apple, Google, and Facebook.Other companies are ready to expand their business portfolio as well.If your app idea is not compatible with the business models of Silicon Valley corporations, don't be upset.There are businesses outside of the US who are willing to purchase your app project.
97 companies started operating in China in the last year.The value of a startup is not less than $1 billion.The presence of Chinese investments is hard to underestimate.ByteDance, a tech company from China, created TikTok, the eighth most downloaded app in the US in 2019.The game was developed by a Chinese company.Chinese app publishers learn quickly how to market their apps to US and European users.
Smaller companies from Europe and the US are being acquired by Chinese companies.It wasn't successful in the US.They invested in other firms to get their products into the western markets.
The US, China, Singapore, UK, South Korea, India, Indonesia, Brazil, Germany, Switzerland, Malta, Sweden, and Israel are some of the countries where over 300 tech unicorns are operating.
There might be a tech company interested in acquiring promising app projects and ideas if you are looking for someone to purchase your app.If you browse through the list of employees of these organizations, you might see the people who are responsible for investments and acquires.
What should you do to sell your idea to a company?These steps will help you make money selling your project.
What features will your app have, and what value will it bring to the users?Write down your ideas for the design, app name, marketing and monetization strategies of your app.It doesn't have to be very detailed, but it will be useful when you are starting a business.
Make sure to do the research on the overall market, your competitors, and your prospective users, no matter how sure you are about the excellence of your app idea.
If you have an idea to build a fitness app that uses artificial intelligence to pick a workout for a user based on his or her physical training experience, body particular qualities, and goals, you can do it.You will need to research some things.
The market for fitness apps is saturated.There are lots of apps for runners, yoga lovers, swimmers, and people who want to lose weight in both the App Store and the Play Store.
There are many fitness apps, but not all of them will be your direct competitors.Pick the ones that are closest to your app project in terms of idea, features, target audience, and markets and do more detailed research on those products.
You might think of your users as people who care about their health and body, who plan to become such.What are the other distinctive characteristics of your users?
A detailed document based on the previous two steps is what the business concept should be.You should show a comprehensible business plan in this presentation.All the questions your investors might have should be contained in it.
It's important that you understand who the users of your fitness app will be and how they will benefit from it, as well as what marketing channels you will use to attract people who care about their health and bodies.Check out our latest post to learn more about interstitial ads.
If you feel it is important for the investors, you can add other valuable information to the business concept presentation.
We were talking about how to sell an idea for an app.See the examples above.The companies invested a lot in working products.There are tons of other cases online when tech companies buy working projects.If you want to receive several million or billion US dollars for your app, you will need to work hard.
In our previous post, "Here is Where to Start and What to Do", we explained what it takes to develop an app.It's more than just hiring programmers to write the code.It involves protecting your app legally, developing the brand style, and creating a marketing strategy.
Testing should precede the launch of your app.Information about launching activities is already included in your business concept presentation.Implementing everything you planned is all you need to do if you have that topic covered.
To attract investors, you need to keep up the good work and grow your app, introduce new features, improve retention and engagement, interact with your users, etc.
Don't violate the app stores' rules, be nice to your users, and be responsive to the media if you want to keep a good reputation for your app.It is important to follow your country's laws, pay taxes, and respect your employees.When you find investors, they will do due diligence on your company.
If Apple hasn't contacted you yet, that's a sign you'll need to look for investors.Here are some guidelines to help you.
If you want to sell the app and not just get some investments to grow your organization, you will need to look for tech companies capable of buying other projects.The easiest way to find tech unicorns is to search online.Don't limit yourself only to your country.Your buyers can live anywhere.
Look at the company's profile, read about its latest acquisitions, and try to understand if your app fits their business model.Limit your initial list of investors to companies that are relevant to your app.
If the company has contacts of people who are responsible for business development or investments, check the website.You can find company representatives on LinkedIn.You would need to connect with the person responsible for business acquisitions.The other contacts that are available can be used to find a necessary person.